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Brand development Marketing collateral Annual reporting Internal communications
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Online presence Social Media marketing SEO SEM/PPC
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Direct mail / e-mail programs Online campaigns Sales tools Event marketing
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CRM platform Loyalty & brand programs Lead nurturing Print collateral management
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Communication
- Brand development - the definition and creation of your company brand or product brand and the baseline elements required to communicate it – logos, stationery, business cards
- Marketing collateral – the conception, design, and production of collateral , like marketing brochures, sales brochures, newsletters, folders, case studies, white papers, product packaging, product labeling and anything else that can be printed
- Annual reporting – the very specific and specialized conception, design, and production of annual reports, quarterly reports, and other shareholder communications and key stakeholders communications programs
- Internal communications – development and execution of print –based employee communications programs and web-based employee communications programs
Attraction
- Online presence – the conception and design of web sites, blogs, micro-sites as either a custom development or using our rave7 development platform
- Social Media marketing – establishing and/or maintaining blogs and establishing a presence in key social sites like Facebook, YouTube, Twitter, or LinkedIn
- SEO – performing the analysis and making the changes to your web site or blog to ensure it is search engine optimized and establishing and maintaining your site for ongoing organic results
- SEM/PPC – creation of Pay-per-Click campaigns, keyword research, ad copy writing, and ongoing management of search engine marketing programs
Acquisition
- Direct mail/e-mail programs – the conception, design, and full execution, and hosting of direct mail campaigns and e-mail marketing programs including list acquisition, data management, PURL (Personalized URL) marketing, response management and lettershop, including warehousing, fulfillment, kitting and pick & pack
- Online campaigns – the strategy, media selection, and creation of online advertisements, PPC ads, and video campaigns
- Event marketing – full design and execution of event marketing programs including direct marketing, online registration, venue sourcing, onsite branding, onsite registration and delegate badging, event collateral production or compilation, food & beverage, fulfillment of show materials like tradeshow booths, and post-event follow-up
Retention
- CRM platform – a full-featured Customer Relationship Management platform that we can establish and maintain for you, or that you can access yourself to drive your own programs
- Loyalty & brand programs – the sourcing and design/production of loyalty card programs and promotional products
- Lead nurturing – ongoing programs, both e-mail and mail-based, to develop more qualified leads and convert them to sales
- Marketing collateral and print management – a complete online platform to manage the warehousing, ordering, fulfillment, pick & pack, and inventories of all print and promotional materials
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